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Parallels in Parenting and Architecture

branka knezevic December 11, 2024

Parenting and architecture share surprising parallels, both based on care, creativity, and resilience. Just as architects put their energy into designing spaces, parents dedicate themselves to their children. Both roles demand a delicate balance of selflessness and strength, requiring us to adapt, learn, and grow with each step.

In nature, cheetah moms embody many of the qualities we admire in both parenting and architecture: they are resourceful, protective, and tireless in their pursuit of building a strong foundation for their young. Fun Fact: Cheetah moms are exceptional parents! They single-handedly raise their cubs, teaching them essential survival skills like hunting and navigating their environment.

This example from nature is about all the themes we'll talk about here - nurturing, building, and adapting, whether in the home, in the office, or on the savanna...

When I became a mom, my life changed in ways I never could have anticipated. The moment my daughter, Niika, entered the world, an innate, almost biological switch flipped inside my head and my heart. I would even argue that when I first found out I would even be a mom, the bio switch was on! Suddenly, my entire world was no longer about me—it was about somebody else, her! So my role and the role of others changed. Everything I did, every choice I made, the way I planned my life and viewed everything around me was filtered through this new lens. My priorities shifted to those of her well-being, growth, and happiness. This profound shift in perspective is one of the most transformative aspects of parenting and life in general.

As an architect, I’ve found surprising parallels between raising my daughter and my practice. Architecture, like parenting, demands immense creativity, patience, and selflessness. Both are deeply personal journeys that require nurturing ideas and people while maintaining a greater purpose of serving others. Let’s explore these connections through four themes: the deeply personal bond we have with our “babies,” the art of managing people, a life in service of others, and the lessons we learn along the way.

Projects Be Our Babies

In architecture, every design begins as a fragile idea. It’s deeply personal, a reflection of our identity, creativity, and effort. Much like a parent cherishing their child’s first steps, architects experience pride and joy in seeing a project come to life. Yet, the process isn’t without its struggles. Design involves countless iterations, late nights, and moments of doubt—similar to the sleepless nights and challenges of raising a newborn.

I remember working on a project in a studio class that felt like an extension of myself. It was a small community center, and I poured every ounce of my creativity and energy into it. When the design was critiqued by a client, it felt personal. The criticism was well intentioned and in looking back made total sense but it still felt off. It was hard to separate their feedback from my sense of identity. But over time I learned that architecture is actually a team sport, to take a step back, and to remember that a project—like a child—is shaped not just by its parents but also by the environment, community, and the “village” supporting it.

It takes a village! Architecture, like parenting, takes a village. For a building to stand, it relies on a network of collaborators: colleagues, contractors, consultants, and stakeholders. Similarly, raising a child involves the support of family, friends, and mentors. Whether it’s the contractor troubleshooting on-site or a grandparent offering care, both endeavors thrive on collective effort.

People Management as Parenting

Managing people, whether in the workplace or at home, requires emotional intelligence, patience, and a knack for conflict resolution. As an architect leading teams, I’ve often felt like a parent guiding children in the sandbox, teaching them to share tools and collaborate.

I recall a particularly emotional day at a firm I used to work at when a project manager came into the conference room crying over something another executive said. Her tears were a reminder that our work is personal (business IS personal!) and that managing a team often involves being a coach, mentor, friend and therapist. Just as a parent soothes a child’s hurt feelings or bruised knees, a leader and team member must create a safe space for their team to process emotions and move forward.

Conflict, too, is inevitable. Whether it’s children arguing over toys or teammates debating over design choices, the challenge is teaching everyone to work together harmoniously. I’ve mediated disputes between consultants with opposing visions and reconciled designers with diverging priorities. These moments demand a parenting mindset—listening, empathizing, and finding common ground.

A Life in Service of Others

Both parenting and architecture are acts of service. As parents, our lives shift to center on the needs and aspirations of our children. Similarly, architecture transcends individual vision to serve the broader community.

When designing spaces, we often start with our own creative ideas but must ultimately focus on the needs of the end users. Years ago, I started working on the Buckley School campus. In the beginning it was a theater where I initially envisioned bold, avant-garde design elements. However, as I engaged with school teachers and administrative personnel, it became clear that their needs were rooted in practicality and benefiting the students. Adjusting the design to prioritize functionality over my original vision wasn’t easy, but it was the right decision—just as a parent often puts aside personal preferences to support their child’s best interests.

Architecture, at its core, is about creating spaces that foster connection, safety, and joy—values mirrored in parenting. Whether designing a school that inspires learning or a home that nurtures a family, architects serve others, just as parents dedicate their lives to their children’s growth.

Parenting and Entrepreneurship

Parenting and entrepreneurship share an unexpected connection: both require courage, adaptability, and a willingness to reimagine your life. One of the biggest misconceptions is that parenting—especially with young children—limits your ability to pursue ambitious goals. Many believe that starting a business or earning an advanced degree is impossible while navigating diapers, daycare, and sleepless nights. But for me, parenting became the catalyst for one of the most transformative decisions of my career: starting my own firm.

When my daughter, Niika, was three, I was working as a project manager and project architect for another firm. I was responsible for running a high-profile project, juggling jobsite visits, technical development, and endless meetings. While I found the work fulfilling, I couldn’t shake the feeling that I was constantly being pulled in too many directions. I was outsourcing so much of my daughter’s care—daycare drop-offs, pickups, babysitters—and spending hours in traffic. One day, it hit me: Why did I even have her if I wasn’t going to be present in her life?

That realization propelled me into entrepreneurship. Starting my own firm Plana Architects gave me the freedom to create a life that prioritized both my career and my role as a mother. While it hasn’t been without its challenges, entrepreneurship has allowed me to reclaim time and presence for my family, proving that parenthood doesn’t have to limit your dreams—it can fuel them.

Parenting the Parent: Avoiding Burnout

Parenting demands a unique kind of selflessness, but it also requires self-compassion. Just as we pour ourselves into the well-being of our children, we must also recognize the importance of caring for ourselves. If I am constantly exhausted as a mom, I am ultimately doing a disservice to my daughter. As much as parenting requires sacrifice, it also asks us to be mindful of our own needs. By taking care of ourselves, we ensure that we can be the best version of ourselves—not just as parents but in all aspects of life.

This care for ourselves extends beyond simple logic; it is also rooted in biology. Research shows that a mother’s cells remain in her child, and a child’s cells stay in the mother, strengthening her heart. When we nurture our own strength and resilience, we are creating a greater sense of security for our offspring, even at a cellular level.

This lesson translates seamlessly into architecture. Architecture, like parenting, demands resilience—weathering economic shifts, navigating the ever-changing needs of clients, and overcoming countless obstacles to bring a vision to life. It is a profession that calls for endurance, adaptability, and a deep well of energy and inspiration. If we don’t practice self-care and self-compassion, we risk burnout, which ultimately compromises our ability to create, lead, and serve.

Taking the time to recharge—whether through rest, reflection, or creative pursuits—is not indulgent; it’s essential. For architects and parents alike, caring for ourselves is an investment in those we care for. When we are strong, steady, and fulfilled, we offer a sense of security and inspiration to those around us, whether they are children or clients. This balance between giving and replenishing ensures that we can continue to thrive and grow in both parenting and architecture.

The Lessons We Learn Along the Way

Perhaps the most profound connection between parenting and architecture is the constant learning and unexpected discoveries they bring. Children have an uncanny way of offering new perspectives on life. I’ll never forget when Niika, at just six or seven years old, asked me, “Hey Mommy, do you know why we’re best friends?” I said, “No, tell me why.” Her response left me speechless: “Because we were never strangers.”

That simple yet profound statement stayed with me. It reminded me of the depth of our connection and how children often see the world with a clarity and wisdom we sometimes lose as adults. Similarly, architecture constantly surprises and teaches us.

I remember watching the first performance at a theater I helped design—the Addams Family musical. As I sat in the audience, I marveled at the joy on the faces of the children and their parents, brought together through art and architecture. The experience went beyond what I had imagined during the design process. It wasn’t just about acoustics or aesthetics anymore; it was about the humanity of the moment—the laughter, the togetherness, the shared experience of joy.

Both parenting and architecture teach us to embrace the unexpected. They remind us that our creations, whether children or buildings, will grow in ways we could never anticipate, enriching our lives with their surprises.

Soooo, it suffices to say that parenting and architecture share more than one common thread: both are creative acts rooted in care and purpose and so much more. They demand our full selves, challenge us to grow, and reward us with profound moments of connection and learning. Our projects, like our children, carry a piece of us into the world. They remind us that life is about more than individual achievement—it’s about nurturing, serving, and discovering the beauty of what we build together.

Gratitude for a Year of Growth and Connection

branka knezevic December 2, 2024

As the year draws to a close, I find myself reflecting on the whirlwind batch of experiences, lessons, and blessings 2024 has thrown my way. It’s been a year alright, marked by moments of incredible joy, profound challenges, and meaningful personal and professional growth—a journey filled with the many layers of life’s complexities.

This spring, I traveled to Croatia for my grandmother’s funeral. These women like her who thrived in a world with so few resources are true heroes. My grandmother’s vitality and creativity—raising children, knitting sweaters, and making something out of almost nothing—were awe-inspiring. Returning to a landscape that felt as though it was welcoming me home to my origins was moving. It reawakened a connection to my roots, like way way back, and this experience has inspired me to apply for my Croatian citizenship which I will be pursuing in 2025.

Later in the summer, I had the privilege of returning with my daughter, along with a dear friend from Los Angeles, for what became a transformative 'Eat, Pray, Love' kind of summer of bonding and reconnection. Reuniting with family and deepening those relationships was life-changing, a reminder of the strength and beauty that comes from our shared histories and deep bonds.

On the professional front, it’s been a year of exciting milestones for Plana Architects . I assisted the Special Needs Network, Inc. (SNN) in expanding their regional footprint, including opening additional clinics to support broader communities and families and children on the spectrum. Collaborating on such impactful initiatives has been deeply fulfilling. I also worked with the The Buckley School on improvements to their lower school campus, including designing a new library—an opportunity to blend my passion for architecture and design with creating spaces that inspire young minds.

My work in media and online education also reached new heights. I expanded my course offerings, signed batch licensing contracts with LinkedIn Learning, and began developing our own platform. To further this I'll be partnering with other subject matter experts as well and I’m eager to see these collaborations unfold.

Through my podcast, Dope Designer Club, I’ve been fortunate to host game-changing individuals: a type 1 diabetes advocate, a marketing guru, a bestselling author, a gallery operator, a serial entrepreneur, a filmmaker, a women’s wellness trailblazer, and even Nick Lavery, an active-duty special forces member and author. Each conversation has been a masterclass in resilience, creativity, innovation, and the power of human connection.

Of course, life has its way of delivering challenges when you least expect them. Just as I was navigating these highs, I returned to Europe for my stepdad’s funeral. It was a time of grief, yet in the middle of this, I witnessed my younger brother’s incredible strength. Even in his own sadness, he supported and cared for everyone around him—an important reminder of the grace that can emerge in life’s darkest moments.

During this trip, I also met a wonderful family from the Children’s Village, a nonprofit collective in central Serbia that fosters children in intimate family settings. Seeing the impact of my brother’s involvement with this organization was humbling, a testament to the quiet ways people make the world a better place.

On a personal level, my daughter Niika marked a significant milestone by finishing her time at Lanai Elementary and starting middle school. Parenthood is a constant lesson in the passage of time and a profound privilege altogether. I am in constant awe of how her mind is developing and how she is constantly growing and blossoming!

Another unexpected gift this year has been the deepening of personal relationships. I’ve grown closer to an incredible group of women who have become like family to me. My “mom tribe” as well as friends from my women's networking group has been a source of laughter, support, strength, and inspiration, and I’m endlessly grateful for their presence in my life. And then... let’s just say that life sometimes surprises us with the kind of love that feels like destiny—a connection that brings hope, joy, and an entirely new lens through which to view life and the future.

As I look ahead, I’m excited! New architectural and media projects are on the horizon, and I’m eager to continue building meaningful connections and fostering closeness with those I hold dear. The beauty of life lies in its unpredictability, and I’m ready!

To anyone reading this, I encourage you to take a moment to reflect on your own journey. In the midst of challenges, there are always blessings to be found—moments of light and love that remind us of what truly matters. Here’s to another year of growth, learning, connection, and the wonder of life’s unfolding story.

Tech-Driven Spaces: The PropTech Revolution in Action

branka knezevic November 21, 2024

PropTech: The (R)Evolution of Architecture and Technology

The intersection of architecture and technology has a deep historical foundation. PropTech, or property technology, represents the latest chapter in this ongoing relationship, leveraging digital innovation to transform how we design, manage, and experience buildings. From ancient tools like sundials to modern smart building systems, the journey of architectural technology has always been about creating environments that serve cultural, functional and aspirational needs.

Over the past decade, the PropTech sector has experienced remarkable growth, with global investments reaching $4.6 billion since FY 2011. This surge reflects a transformative shift in the real estate industry, driven by technological innovations aimed at enhancing efficiency and sustainability. In 2021 alone, global PropTech investments peaked at $24.3 billion, signaling the sector's incredibly rapid expansion.

This influx of capital has facilitated the development of smart building technologies that significantly reduce energy consumption. For example, implementing IoT-based energy management systems in commercial complexes has led to a 20% reduction in energy usage, resulting in substantial cost savings and improved ESG ratings, especially in large buildings, building complexes and campuses nationwide and beyond. These advancements highlight the critical role of PropTech in modernizing and transforming the built environment, making it more responsive to both human needs and environmental imperatives.

A Historical Perspective: Architecture as Technology

Architecture has long been more than just shelter. In ancient times, structures like sundials, Stonehenge, and the pyramids served as tools to track celestial events, regulate time, and symbolize cultural achievements. These examples remind us that architecture has always been a blend of artistry and technology, designed to solve human challenges and elevate the way we live.

Today, PropTech continues this legacy, redefining how we interact with spaces through cutting-edge tools and systems. This innovation builds upon architecture’s enduring role as a medium for technological expression.

BIM Design and PropTech: Bridging Past and Future

Building Information Modeling (BIM) plays a critical role in the PropTech revolution. BIM is a digital process that creates comprehensive models of buildings, integrating architecture, engineering, and construction elements. My personal experience with BIM on a theater project demonstrated its transformative potential. By coordinating multiple systems—acoustics, HVAC, lighting, and structural elements—we ensured seamless integration and avoided costly clashes during construction.

This same principle applies to many PropTech advancements. For instance, PropTech tools like occupancy sensors and energy management systems can be integrated into BIM models, allowing for real-time monitoring and optimization. Together, BIM and PropTech bridge the gap between design and building lifecycle management, enabling smarter, more efficient spaces.

Residential PropTech: Smart Homes and Personal Security

PropTech has revolutionized residential living, making homes smarter and more secure. Personally, I’ve implemented smart locks and security cameras in my home, which allow me to monitor and manage access remotely. These devices enhance peace of mind, providing real-time alerts and video feeds that ensure my home remains safe even when I’m away.

In addition, smart thermostats and voice-activated systems like Google Home streamline daily routines, learning from our habits to improve energy efficiency and convenience. These tools are not just about luxury—they represent the practical application of technology to improve quality of life.

Commercial PropTech: Efficiency and Sustainability

In commercial architecture, PropTech drives efficiency and sustainability. Occupancy sensors optimize space utilization, while energy management systems reduce consumption by regulating HVAC and lighting. AI-driven analysis of circulation patterns enhances building layouts, improving functionality for tenants and visitors alike.

For example, in office spaces, PropTech can identify underused areas and suggest adjustments to maximize real estate value. Retail environments can use similar insights to design layouts that encourage customer engagement. These technologies not only save money but also align with goals for environmental sustainability.

Smart Buildings: The PropTech Revolution in Action

Smart buildings represent the pinnacle of PropTech’s potential, transforming traditional structures into dynamic, intelligent environments. No longer just enclosures, these buildings actively gather, process, and utilize data to optimize energy efficiency, enhance user experiences, and align with organizational and lifestyle values.

A smart building is a structure equipped with technology to collect data from its systems, occupants, and environment, using this information to improve performance. Through sensors, automation, and AI-driven analysis, smart buildings monitor energy usage, manage climate control, adapt lighting, and even adjust layouts to optimize circulation.

These buildings are designed to interact with their users. By integrating advanced systems, they can anticipate needs, respond to real-time changes, and contribute to sustainability goals. The result is not only a more efficient space but one that fosters well-being, productivity, and alignment with core values.

When PropTech Fails: Challenges & Hurdles

While PropTech offers incredible potential, it’s not without its share of failures and challenges. Devices running out of batteries, systems failing during power outages, or poorly integrated technologies refusing to communicate are all frustratingly common issues. Over-reliance on automation can leave occupants helpless when systems malfunction, while security breaches expose sensitive data or even compromise safety. High costs and unclear returns on investment often deter adoption, and users may struggle to embrace technologies they find confusing or intrusive.

PropTech solutions also risk becoming obsolete quickly, requiring expensive upgrades, or creating unintended environmental impacts, such as contributing to e-waste. Furthermore, scalability and alignment with diverse stakeholder needs remain significant hurdles. These failures highlight the importance of designing PropTech solutions that prioritize reliability, user experience, and adaptability while balancing innovation with practicality.

The Future of PropTech: Security, Comfort, and Innovation

The future of PropTech lies in creating environments that are not only efficient but also deeply human. By integrating technologies like smart locks, BIM design, AI, and energy management, we are building spaces that adapt to our needs and enhance our lives. Sand this can happen at any scale from your home to your office, government buildings to entire university campuses and even cities an metropolitan areas. The possibilities are endless.

PropTech builds on architecture’s historical role as a technological art form, from sundials to smart systems. Whether coordinating complex systems in a theater or adding smart cameras to a home, these tools remind us that innovation starts with understanding how we live and work. The result is a future where buildings are not just static spaces but dynamic environments that respond to and enhance our daily experiences.

Soooo…. How are you using technology in the spaces you design, manage and occupy?

Beyond Drawings: How Writing and Communication Shaped My Career in Design

branka knezevic November 21, 2024

When I started out in architecture and design, I didn’t realize how crucial writing and communication would be to my career. Like many others, I thought that if I honed my technical skills and created impressive designs, I’d be set. But over the years, I’ve come to understand that while designs do speak for themselves, they reach their full potential when paired with clear, impactful communication. Writing, speaking, and storytelling have become as essential to my journey just as the drawings themselves, bringing meaning and clarity to my work.

I also wanted to mention that my path to thought leadership and developing courses happened almost by accident. LinkedIn invited me to share my story for their “In It Together” campaign, showcasing my experiences in the industry. I found myself in the spotlight in a way I hadn’t anticipated and when they asked me to develop a course as an expert, I was like 'Who? Me?' But that experience taught me a valuable lesson: each of us has a unique perspective that others can learn from, and sharing it can open unexpected doors. Following that campaign, and developing several courses for LinkedIn Learning I began writing a newsletter, Design Diaries. What began as an experiment quickly grew into a tool for connecting with thousands of people interested in design, creativity, and professional growth.

This experience also helped me realize that writing itself has a meditative quality for me. Whether it’s drafting a newsletter, writing scripts for a course or posting an article, the process helps me refine my thoughts and clarify my perspective. I’ve always had a deep appreciation for words. Writing gives me the time and space to explore concepts and express them in a way that feels both meaningful and true. In many ways, writing these articles and reflections has become a form of journaling—something that lets me dig deeper into ideas I care about while sharing those insights with others.

Writing also brings a sense of precision to my thinking. I’m particularly inspired by the psychologist Jordan Peterson and his discussions about the power of precise language. Peterson argues that clarity in words reflects clarity in thoughts. This idea resonates with me, especially as I’ve seen how impactful it can be to express ideas in clear, direct language. It’s not just about using the “right” words but about finding language that captures the essence of what you want to convey. Precision in language, like precision in design, creates work that is both beautiful and authentic at the same time.

Over time, I’ve come to see writing as a way to strengthen connections in all aspects of my work. Whether I’m crafting a project proposal, composing an email for a client or my team, or sending a handwritten thank-you note, writing allows me to reinforce relationships. In fact, I keep Plana Architects branded stationery on hand for thank-you notes and try to send them out regularly for all kinds of reasons - having an opportunity to interview for a new project, a referral, heck I even send them to my neighbors for keeping an eye on my dog that likes to occasionally explore the neighborhood on his own! Everyone at Plana thanks you! LOL! But jokes aside, people respond positively to the personal touch of a handwritten note, and it’s become a sort of gratitude practice for me that has an added bonus of building and strengthening relationships and connections in a genuine and real way.

Documentation has also been key to my growth as an architect and designer, especially when working with teams and clients on complex projects. Early in my career, I made it a habit to document challenges and solutions for each project in these little 'lessons learned' reflections. I’d share these insights with my team to reflect on what worked, what didn’t, and what we could learn for the future. This practice not only helped us improve but also fostered a sense of camaraderie and partnership in the process. It was a reminder that even the challenges offered opportunities to grow and that our work could always evolve and improve.

As I’ve learned, good communication is as essential to design as the drawings themselves. Writing allows me to clarify my vision, and sharing those reflections with others builds trust. Through thoughtful communication, I’ve found that I’m not just designing spaces but also creating connections that last well beyond each project.

Writing has transformed how I work and how I relate to others in the industry. For designers, communication isn’t just a skill—it’s a cornerstone. It shapes how others see our work, deepens connections, and ultimately helps us leave a lasting impact in the field. In a sense, writing isn’t just part of my work; it’s part of the design process itself.

Small Spaces, Big Impact: Building an ADU

branka knezevic October 8, 2024

As cities continue to grow and housing becomes less affordable, the search for sustainable, efficient, and equitable housing solutions has never been more critical. Accessory Dwelling Units (ADUs) have emerged as a powerful option for addressing housing shortages, offering flexibility for homeowners while contributing to environmental sustainability and urban densification.

Incorporating thoughtful design, ADUs maximize space without expanding a property’s footprint, making them a key part of sustainable urban planning. By utilizing existing infrastructure and reducing urban sprawl, ADUs also support eco-conscious development while providing affordable housing solutions for a variety of needs. Whether it’s creating space for multi-generational families or offering an additional source of income for homeowners, ADUs represent an innovative and equitable approach to meeting housing demands in California and beyond.

In this article, we’ll walk you through the essential information you need to know about building an ADU—from the benefits and design options to financial considerations and legal requirements. If you’ve ever wondered how to make the most of your property in a way that aligns with sustainability and helps alleviate the housing crisis, this guide is for you.

What Is an ADU?

An ADU is a secondary living space on your property that can be attached or detached from the main home. ADUs are often referred to as in-law units, granny flats, or backyard cottages. They can serve various purposes, including:

  • Rental income: Many homeowners rent out their ADU to help cover mortgage payments or generate extra income.

  • Multi-generational living: ADUs are perfect for families who want to create space for aging parents or adult children while maintaining privacy.

  • Guest quarters or home office: Some homeowners use their ADU as a workspace or as a dedicated space for guests.

Why Build an ADU?

There are several reasons why ADUs are growing in popularity:

  • Affordable Housing: In areas like California, where housing costs are high, ADUs provide a more affordable option for renters or family members.

  • Increased Property Value: Adding an ADU can significantly increase the value of your home, making it a smart investment for the future.

  • Sustainability: ADUs make efficient use of existing urban spaces, reducing the need for sprawl and large-scale developments.

Legal and Zoning Considerations

Before you start building, it’s crucial to understand local zoning laws and regulations. California has made the ADU approval process easier in recent years, but rules still vary from city to city. Here are some key points to consider:

  • Zoning laws: Check your local regulations to ensure your property qualifies for an ADU. Some areas have specific lot size or setback requirements.

  • Permitting: You’ll need to go through a permitting process that may include submitting plans, paying fees, and having inspections. This can take several weeks or months, depending on your location.

  • Parking requirements: Some areas require additional parking spaces for ADUs, though California has relaxed some of these rules to encourage more ADU development.

Designing Your ADU

When it comes to design, the options are endless. Whether you’re looking for a custom-built unit or a prefabricated ADU, here are some factors to consider:

  • Space and layout: Plan a layout that maximizes space and functionality. Open floor plans, multi-use furniture, and creative storage solutions can make even a small ADU feel spacious.

  • Prefabricated vs. custom-built: Prefab ADUs are generally quicker and more cost-effective to install, while custom-built units allow for more design flexibility.

  • Sustainability: Incorporate eco-friendly materials and energy-efficient systems to create a sustainable living space.

Budgeting and Financing

Building an ADU is a significant investment, but it can pay off in the long run. Here are some financial considerations:

  • Cost: The cost of building an ADU can range from $100,000 to $300,000, depending on size, design, and location.

  • Financing options: Look into home equity loans, ADU-specific financing programs, or government grants that may be available in your area.

  • Return on investment: Not only can an ADU increase your home’s value, but it can also provide a steady stream of rental income.

Living in or Renting Out Your ADU

Once your ADU is built, you have several options for how to use it:

  • Rental income: If you’re planning to rent out your ADU, make sure you’re aware of local rental laws, and consider using platforms like Airbnb for short-term rentals.

  • Family living: ADUs offer a perfect solution for multi-generational families, providing independence for elderly parents or adult children while keeping them close by.

  • Home office or guest house: ADUs can also be used as a workspace or a place for out-of-town guests to stay.

Real-Life Success Stories

Many homeowners have seen incredible success with ADUs. From increased property value to creating a new source of income, the possibilities are endless. In future articles, we’ll share case studies and success stories from homeowners who have transformed their properties with ADUs.

Ready to Build an ADU?

Building an ADU is a big decision, but with the right information and planning, it can be a highly rewarding one. Whether you’re looking to add value to your home, create a new living space, or generate extra income, ADUs offer a flexible and affordable housing solution.

If you’re ready to explore the possibilities of building an ADU on your property, stay tuned for more articles and resources that will help guide you through the process—from legal requirements to design inspiration!

Designing Culture: Why Physical Space Matters

branka knezevic September 18, 2024

In today’s fast-evolving world of digital collaboration, remote work, and virtual connectivity, it’s tempting to believe that culture can transcend physical space. However, as an architect and designer, I believe that culture is intrinsically tied to the physical environments we inhabit and create. Whether in cities, homes, offices, or public spaces, physical space is where culture takes shape, evolves, and thrives. Without it, the very essence of culture risks becoming diluted, disconnected or abstract.

Amazon CEO Andy Jassy's recent letter about the importance of in-person collaboration and strengthening company culture reflects this idea. He emphasizes the tangible benefits of being together in the office, not just for practical collaboration but for reinforcing the company’s culture. His insights resonate deeply with the principles of architecture and design, where space plays a central role in shaping how people interact, learn, and build communities.

Physical Space: The Culture Mixing Bowl

Culture, at its core, is the shared practices, values, and experiences of a community. These are not abstract ideals floating in the digital realm of some cyberspace void but behaviors, traditions, and interactions that are grounded in physical reality. From ancient civilizations that gathered in forums and amphitheaters to modern offices designed to foster creativity, space has always been a canvas for culture.

As architects, we understand the profound influence that physical environments have on human behavior. The layout of a building, the placement of communal areas, the quality of light, and the textures of materials all contribute to how people feel, communicate, and work together. In this sense, culture is not merely a product of the people within a space but also of the space itself. Space plays an important part in creating culture itself.

For example, Amazon’s decision to return to a more traditional office setup reflects a recognition of this truth. As Andy notes, learning, brainstorming, and collaborating are all more seamless when people are physically together. For architects this means pointing to a physical plan with your finger and saying, here this door needs to be flipped rather than aimlessly moving a pointer on the screen that nobody can see, LOL. This is because space encourages spontaneity and deepens connections—things that are hard to replicate in a purely virtual world. The architecture of an office, or any workspace, is critical in fostering these dynamics.

Architecture as a Reflection of Culture

Consider some of the world’s most culturally significant spaces: The Louvre in Paris, the Parthenon in Athens, or the Forbidden City in Beijing. These iconic structures are more than just buildings—they are manifestations of the cultures that produced them. Architecture and design serve as tangible expressions of a society’s values, creativity, and ambitions. This is true in every field, from civic structures to corporate offices.

When a company, like Amazon, seeks to strengthen its culture, it does so by addressing both the organizational structure and the physical environment. By reintroducing assigned desks and increasing in-office presence, Amazon is not just creating efficiency in operations; it is reinforcing a physical sense of belonging and shared identity. This is so counteractive toward the Covid and pre-covid eras where we thought it was OK to roll out of bed and jump on a zoom call. Physical space activates and invigorates the creative spark and the productive urges we all share. These changes are a reminder that while innovation and technology are important, the spaces we occupy are vital in creating a sense of ownership, connection, and purpose.

The Role of Design in Culture Creation

Good design is not about decoration; it’s about creating spaces that serve and enhance the human experience. Whether it’s a public park that encourages social interaction, a library that fosters learning, or an office that facilitates collaboration, design has the power to shape culture. In the case of Amazon, the office design isn’t just about efficiency—it’s about fostering the company’s startup-like mentality, where innovation and agility are key. Something we all can learn from.

Designing for culture means thinking beyond the immediate needs of a space and considering how it will influence the behaviors and relationships of those who inhabit it. It’s about designing spaces that are adaptable and responsive to the people using them. This is what makes physical space irreplaceable in cultivating a thriving culture.

Why Physical Spaces Still Matter in a Digital Age

The increasing reliance on digital communication and remote work during the pandemic has led many to question the need for physical offices. However, Andy's message highlights that culture cannot fully exist in a vacuum. Virtual interactions, while convenient, often lack the depth and spontaneity that arise from face-to-face encounters in shared physical spaces. There is an alchemy to being present and sharing the same space.

In architecture and design, we have long known that space is a fundamental component of human interaction. Offices, for example, are not just places where work gets done; they are where relationships are built, ideas are exchanged, and culture is fostered. The shift back to in-office work highlights that physical environments are still crucial for maintaining strong cultural ties, even in an increasingly digital world.

Designing for Cultural Continuity

As an architect and designer, I’ve seen firsthand how space can either strengthen or weaken culture. In my practice, I strive to create environments that foster connection, collaboration, and creativity, knowing that culture is deeply embedded in the spaces we create and inhabit. Whether it’s a company office, a public square, or a home, physical spaces are where culture lives, grows, and evolves.

In the words of Andy Jassy, keeping culture strong requires ongoing effort. In architecture, we understand this well. It’s not enough to build a space and hope for the best; we must continually adapt and improve the environments we create, ensuring they support the culture we aim to cultivate. As we move forward, both in business and in life, let’s not forget the vital role that physical spaces play in shaping the culture we all cherish.

Keeping it Real: Challenges Architects Face Today

branka knezevic September 18, 2024

I've always been an optimist and someone who is deeply passionate about the work I do. Often I've felt that many of the difficulties I've faced as an architect have simply gone over my head just based on my rather upbeat personality type. But also as an architect who's been in the field for nearly two decades, I've experienced firsthand the hurdles that often go unnoticed by those outside our industry. From financial instability to dealing with difficult personalities, the challenges we face run deep. Recently, in a conversation with my copywriter, we touched on some of the most pressing issues facing architects today—issues that I've lived through myself.

1. Financial Struggles: Living on the Edge

One of the biggest challenges architects face is financial. I remember starting out, feeling proud to finally be an architecture graduate and then a licensed architect, only to realize that the salary wasn't exactly reflective of the effort and education it took to get there. Senior Architects in California often earn between $100,000 and $150,000 annually, which might sound like a decent income, but when you factor in high living costs and taxes, it quickly becomes apparent that it's not enough. After taxes, you could be left with $60,000, which is barely enough to cover rent, let alone think about buying a home in cities like Los Angeles. I know several professionals who have had to leave the state simply because they can no longer afford to live here.

What’s even more frustrating is the lack of financial stake architects have in the projects they work on. Despite being the cornerstone of the entire design and construction process, architects are often at the mercy of clients and developers who are constantly trying to cut fees and keep costs low. It’s disheartening to put your heart and soul into a project only to see your compensation slashed to make the bottom line work.

2. Lack of Recognition: When Clients Think They Know Best

I sometimes laugh at this to myself but yet another personal frustration is the lack of recognition for what we do. I’ve had countless clients who, after watching a few episodes of HGTV, believe they know as much about design as I do after years of education and hands-on experience. It’s one thing to collaborate with an informed client, but it’s a completely different battle when someone without the background constantly tells you what to do, thinking they know better.

This mentality isn't just an ego clash—it actually impacts the quality of the work. When clients insist on ignoring the expertise they're paying for, the results can be disappointing for both parties. Unfortunately, this lack of recognition is something I’ve seen over and over again, and it’s something most architects can relate to.

3. Time Management and Industry Complexity

Time management is critical in this profession, yet it’s another constant struggle. As architects, we’re juggling so many different disciplines—structural concerns, building codes, client needs, and aesthetic considerations—often all at once. I’ve been in situations where I’ve had to handle design, project management, and client relations all at the same time. It’s draining, and it’s easy to feel like you're pulled in a million different directions. I remember working on projects in Hawaii and elsewhere where I had to coordinate teams, manage client expectations, and meet tight deadlines with limited resources.

4. Gender Inequity: Balancing Career and Family

As a woman in architecture, the challenges can be even more daunting. This field is still very much male-dominated, and women face unique hurdles, especially when it comes to balancing career and family. I remember when I had my daughter, and it completely changed how I viewed my work. At the time, I was commuting long hours and working for a firm that didn’t value my contributions in the way I thought I deserved. I felt like I was sacrificing time with my daughter for a job that wasn’t rewarding me, financially or emotionally.

I eventually decided to leave the firm and start my own practice. It was one of the scariest decisions I’ve ever made, but it turned out to be one of the best. That first year, I went from making an average salary working for someone else to billing significantly more on my own. The decision gave me the flexibility to be with my daughter, while also allowing me to finally be rewarded for the hard work I was putting in. But I realize this isn’t the case for everyone, and many women struggle to maintain both a career and a family life. There are systemic issues in this field that make it hard for women to advance or stay in the profession at all.

5. The Illusion of Glamour vs. Reality

People often have this romanticized idea of what it means to be an architect, but the reality is very different. I’ve worked on my fair share of luxury projects, but for every glamorous moment, there are hours spent on construction sites dealing with contractors, dust, and endless paperwork. Early in my career, I worked in Hawaii on projects that were technically impressive, but I struggled because the design wasn’t aligned with my style. I felt stifled creatively, and it made me question whether I could ever have the kind of artistic control I wanted.

Later, I worked for a semi-starchitect in Los Angeles, and even though the projects were high-profile, I still didn’t have the design freedom I craved. Much of my work involved technical problem-solving, not the creative, visionary design that drew me to architecture in the first place. It took years of frustration before I could finally focus on the kinds of projects that truly allowed me to express my design sensibilities.

6. Educational Debt and Financial Strain

Architecture school is expensive, and the financial strain doesn't end at graduation. Many architects are burdened with student loans well into their 30s or 40s, and the starting salaries in this field don’t always provide the means to pay them off quickly. I was lucky—my family helped pay for my education—but I’ve seen colleagues struggle under the weight of massive student debt. It’s frustrating to invest so much in your education, only to find that your salary barely covers the basics of living, let alone repaying loans.

7. Stress and Burnout

Architecture is a high-stress environment, especially in construction. There’s always a sense of urgency, with tight deadlines and constant pressure to deliver. I’ve been through my share of burnout, working 12-hour days, juggling multiple projects, and constantly feeling like there aren’t enough hours in the day. Managing stress is a big part of this profession, but it’s something I still struggle with, especially when balancing personal life with a demanding career.

8. Moving Into Development for Financial Stability

One path I’ve been considering to address some of these challenges is moving into development. As an architect, even when you have your own firm, you’re often trading time for money. I don’t have 100 employees generating passive income for me. To achieve financial stability, I believe it’s important to have a financial stake in the projects I work on. Partnering with developers or starting my own small development projects is something I’m exploring, as it would provide not only financial rewards but also more control over the design process.

Conclusion: Valuing and Empowering Architects

As the saying goes, "You need pressure to make diamonds." Architecture is no different. It’s a profession filled with immense challenges, but those challenges can create something extraordinary—if architects are given the support and recognition they deserve.

Clients and stakeholders need to recognize the immense expertise and effort architects bring to every project, and that begins with fair compensation. Architects should be rewarded with higher fees and salaries that reflect the value they provide, rather than being squeezed by budget cuts or undervalued in the project hierarchy. The investment architects make in their education, skills, and the creative solutions they deliver deserves to be met with financial respect and recognition.It’s also crucial that clients and employers respect architects as professionals, trusting their judgment and expertise instead of undermining their work. Architecture is more than just a job; it’s a complex and challenging discipline that requires dedication, passion, and a constant drive to innovate.

Furthermore, the profession must evolve to accommodate the realities of modern life. Flexibility should be extended not only to women but to all architects with families. Everyone deserves the freedom to pursue their careers while also enjoying the other aspects of their lives, whether that means spending time with children, nurturing personal passions, or simply maintaining a balanced lifestyle. This kind of flexibility can only strengthen the industry, allowing architects to bring their best selves to the table, both personally and professionally.

As architects, we have so much potential beyond just designing buildings. We can expand into different fields, as I have done with my podcast and ongoing ventures into development. These outlets not only provide creative fulfillment but also financial security and a diversified career.

By recognizing our own value and advocating for fair treatment, we can open new doors and push the boundaries of what architects are capable of achieving.It’s time for clients, stakeholders, and architects themselves to see this profession for what it truly is—an invaluable, multi-faceted field that deserves to be respected, rewarded, and celebrated.

Radical Environmentalism: Sustainability, Ecology, and Politics in Action

branka knezevic August 30, 2024

Sustainability has always been a core part of my ethos, both as an architect and as someone who deeply appreciates nature. From the beginning of my career, I’ve been drawn to holistic design principles that honor the environment, inspired by the belief that our built environment should coexist harmoniously with the natural world. This belief has only strengthened over time, especially as I’ve witnessed the growing threats to our planet’s ecosystems. Whether it’s the architecture I design or the landscapes I cherish, the need for sustainable practices is more pressing than ever.

Recently, I've been traveling to Serbia and Croatia and have enjoyed being immersed in the beautiful landscapes of my home country and back in Los Angeles I enjoy living at the foothills of Santa Monica Mountains national park, a surprisingly wild place in the midst of a ginormous metropolitan area. However, both of these disparate and beautiful places have one thing in common. Our environment is under siege. From the lithium mining crisis in Serbia, which threatens entire ecosystems, to the polluted beaches in Los Angeles, the impact is undeniable. As architects, designers, and consumers, we must hold our leaders accountable and make conscious choices to protect our planet. Every decision we make shapes our future—let's ensure it's a sustainable one.

The Lithium Mining Controversy in Serbia

Serbia has found itself in the throes of a major ecological and political crisis due to the aggressive pursuit of lithium mining in the Jadar region. This project, which threatens to destroy rich ecosystems for lithium extraction essential for electric vehicle batteries, has sparked massive nationwide demonstrations. The local and national outrage has put the government under intense scrutiny, revealing layers of corruption associated with the mining approval processes. The situation has escalated to the point where protestors are being arrested, signaling a significant upheaval as the movement spreads across the nation. This is not merely a local issue but a glaring example of how environmental neglect can provoke a profound public response, demanding accountability and sustainable practices.

Environmental Concerns in Los Angeles

Meanwhile, in Los Angeles, environmental degradation continues at an alarming rate. The beaches, a natural treasure of the city, have frequently been rendered inaccessible due to contamination from raw sewage spills. In 2022 alone, L.A. County reported 95 sewage spills, totaling 330,396 gallons—a sharp decline from the 20 million gallons spilled the previous year, yet still significant. Moreover, the Port of Los Angeles is currently facing a federal lawsuit for discharging toxic pollutants into San Pedro Bay. Additionally, three years after a massive spill at a Los Angeles wastewater facility sent millions of gallons of sewage into Santa Monica Bay, the city has been compelled by federal prosecutors to invest over $20 million in facility improvements. These incidents highlight a recurring theme of infrastructural failure and a critical need for enhanced oversight and maintenance.

Global Citizenship and Human Rights

Our role as architects and designers extends beyond creating aesthetically pleasing and functional spaces; it involves advocating for and implementing sustainable solutions at every scale of our work. The crises in Serbia and Los Angeles serve as stark reminders of the consequences of neglecting this responsibility. As professionals vested in the built environment, we must leverage our influence to promote designs and policies that prioritize sustainability and resilience.

Moreover, as consumers and citizens, we wield significant power to influence market trends and policy directions through our choices and advocacy. The demand for greater transparency, accountability, and environmental stewardship must resonate through our buying patterns and civic engagement. It is imperative that we champion a more radical form of environmentalism—one that does not shy away from challenging the status quo and demanding substantial changes in how resources are managed and preserved. Ensuring the health and sustainability of our environment is not only a consumer choice but a fundamental citizen and human right. We must recognize our responsibility to demand environments that sustain life and uphold the dignity of all communities.

Bridging the Gap: Accountability and Action

The need for a holistic approach to sustainability has never been more apparent. The environmental crises in Serbia and Los Angeles underscore the urgent need for systemic change that spans from local governance to global environmental policies. Our politicians and leaders must be held to a higher standard of accountability, ensuring that environmental justice is not just a concept but a practice.

Here are a few actionable steps we can take:

  1. Demand Stringent Regulations: Advocate for stricter environmental regulations that enforce sustainable mining practices and pollution control.

  2. Support Grassroots Movements: Engage with and support local and international environmental movements that aim to hold corporations and governments accountable.

  3. Promote Sustainable Practices: Integrate sustainable materials and practices into our architectural designs and push for policies that support sustainable urban planning.

  4. Educate and Mobilize: Use our platforms to educate the public about environmental issues and mobilize them to take action.

In conclusion, the fight for a sustainable future is interlinked with our professional practices and daily decisions. From the mines of Serbia to the shores of Los Angeles, each action we take can contribute to a larger change. As architects, designers, and global citizens, it’s our duty to ensure that our legacy is one of resilience, sustainability, and respect for the natural world. Together, through informed choices and proactive engagement, we can forge a path towards a more sustainable and just planet.

Studio City Creative by Plana Architects

Sense & Sensibility: Texture and Pattern in Architecture & Design

branka knezevic July 16, 2024

Architecture is often celebrated for its form and space, structural genius and aesthetics. However, another profound layer of communication lies in the textures and patterns that adorn our built environment. Beyond color, textures and patterns enrich our surroundings, evoking emotions and engaging both our sense of touch and sight. When we observe a pattern, we can often imagine its tactile quality, establishing an intimate connection with the material.

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Making It a Living: The Evolution of Modern Office Space Design

branka knezevic June 25, 2024

Part II: Designing the Next Generation Office, Tips & Tricks

For large companies like Apple and Google, office design is more than just aesthetics—it's about creating an environment that fosters creativity, collaboration, and well-being. Here are some key steps and tips to consider when designing your next office space.

1. Embrace Flexibility and Modularity

Example: Google's offices are renowned for their flexible design. Spaces can be easily reconfigured to support different types of work, from collaborative projects to individual tasks.

Tip: Incorporate movable walls and modular furniture. This allows spaces to be adjusted quickly to meet changing needs.

2. Prioritize Health and Wellness

Example: Apple's headquarters, Apple Park, includes extensive green spaces, walking paths, and a focus on natural light, promoting physical and mental well-being.

Tip: Integrate biophilic design elements such as indoor plants, natural light, and ventilation systems that improve air quality. Consider amenities like gyms, meditation rooms, and healthy food options.

3. Foster Collaboration and Social Interaction

Example: Many modern offices feature open-plan designs with communal areas that encourage interaction. Facebook's headquarters includes extensive collaborative spaces and break areas designed to bring people together.

Tip: Create a variety of collaboration zones, including casual lounge areas, formal meeting rooms, and dedicated project spaces. Incorporate technology that supports virtual collaboration for remote team members.

4. Incorporate Cutting-Edge Technology

Example: Microsoft's offices are equipped with advanced technology to facilitate seamless work. This includes everything from smart conference rooms to AI-driven workspace management.

Tip: Invest in technology that enhances productivity and connectivity. This can range from high-speed internet and cloud-based collaboration tools to smart building systems that optimize energy use and comfort.

5. Create Unique and Inviting Spaces

Example: Inspired by the trend of incorporating speakeasies and rooftop open-air spaces, some companies are creating themed areas that provide a unique experience and encourage employees to enjoy being in the office.

Tip: Design spaces that reflect your company's culture and values. This could be anything from a rooftop garden to an on-site coffee bar or even a dedicated game room.

6. Sustainable and Responsible Design

Example: Sustainable design is a core principle at the Salesforce Tower in San Francisco, which incorporates energy-efficient systems, sustainable materials, and water-saving technologies.

Tip: Focus on sustainability by using eco-friendly materials, implementing energy-efficient systems, and designing for long-term resilience. This not only benefits the environment but also enhances the overall workplace experience.

The office space has undergone significant transformations over the decades, influenced by technological advancements, economic shifts, and, most recently, a global pandemic. As we look to the future, the key to successful office design lies in creating adaptable, healthy, and engaging environments that meet the diverse needs of modern workforces. By embracing flexibility, prioritizing well-being, fostering collaboration, leveraging technology, creating unique spaces, and focusing on sustainability, companies can design office spaces that not only support productivity but also inspire and retain top talent. Ultimately, well-designed office spaces can help individuals find meaning and purpose in their work, making their livelihood a fulfilling and passionate endeavor.

Making It a Living: The Evolution of Modern Office Space Design

branka knezevic June 20, 2024

Part I: Work As Identity

For many people, work is more than just a means to earn a living; it is a central part of their identity and purpose. A fulfilling career can be a source of passion and satisfaction, driving individuals to achieve their personal and professional goals. As such, the environment in which people work plays a crucial role in nurturing this sense of purpose. Designing office spaces that support creativity, collaboration, and well-being can significantly enhance employees' productivity and job satisfaction. By understanding the evolution of office space design and adapting to contemporary needs, we can create workspaces that truly support and inspire those who inhabit them.

The Origins: Modern Office Space

The modern office space has its roots in the early 20th century, with significant contributions from the architectural innovations in Chicago. Ludwig Mies van der Rohe, a pioneering figure in modern architecture, played a crucial role in shaping the office landscape. His design philosophy, characterized by simplicity and functionality, is epitomized in the windy city skyscrapers. These buildings not only represented engineering marvels but also introduced open floor plans, maximizing space and light.

Mies' iconic structures, like the Seagram Building in New York, started this transition from ornate, compartmentalized office spaces to sleek, open environments, what we like to call the 'open floor plan'. These Miesian designs used a materiality of steel and glass, creating a sense of openness and flexibility that would become foundational in office design.

Post-World War II Workforce Explosion

The end of World War II marked a significant shift in the workforce. The economic boom led to an influx of workers to growing CBDs, necessitating larger office spaces. This era saw the rise of the corporate headquarters, where massive office complexes became symbols of economic power. The open-plan office became even more prevalent, designed to accommodate large numbers of employees and facilitate communication and workflow. Whether these spaces resembled factories is another story, but as Le Corbusier famously put it 'Une maison est une machine-a-habiter' perhaps all buildings of the modern era were just machines for living, working, learning, etc. churning out products, people, lives.

The Changing Nature of Work

As we moved into the late 20th and early 21st centuries, the nature of work began to evolve. Technology advancements, particularly the onset of personal computers and the internet, transformed how work was conducted. The need for traditional desk spaces diminished as mobility increased, leading to more flexible and collaborative environments. Companies started to focus on creating dynamic workspaces that could adapt to different tasks and work styles. We saw work as life, it needed to be fun, inspiring and a hub for community and serendipitous encounters. 

The Impact of COVID-19

The COVID-19 pandemic brought unprecedented changes to the workplace. Remote work became the norm, challenging the traditional office paradigm. Many companies adopted a hybrid model, combining remote and in-office work. This shift accelerated the need for office spaces to be more versatile and resilient. Health and safety became paramount, influencing design choices towards better ventilation, sanitation, and social distancing. We've also seen incorporating amenities to lure workers back to the office space. In our own practice we've worked on speakeasies, roof lounges, meditation and nap rooms, just to name a few. 

Adaptive Reuse: Transforming Spaces for Modern Needs

A significant trend in modern office design is the adaptive reuse of buildings. Renovating old warehouses, factories, and other industrial buildings into office spaces has become increasingly popular. This approach not only preserves historical architecture but also provides unique and inspiring work environments.

Example: The High Line Building in New York City, a former meatpacking warehouse, has been transformed into a modern office space while retaining its industrial charm. Exposed brick, high ceilings, and large windows create a distinctive atmosphere that fosters creativity and innovation.

Tip: When considering adaptive reuse, focus on maintaining the building's character while integrating modern amenities and technology. This can create a unique blend of old and new that appeals to today's workforce.

The Dichotomy: Remote Work vs. In-Person Collaboration

The rise of remote work, fueled by technological advancements, has introduced a new dynamic in office design. While remote work offers flexibility and can enhance productivity, the need for in-person collaboration and interaction remains crucial.

Balancing Remote and In-Person Work

Example: Companies like Twitter and Shopify have embraced remote work policies, allowing employees to work from anywhere. However, they still maintain office spaces for collaboration, team building, and social interaction.

Tip: Design office spaces that support a hybrid work model. This includes creating areas for focused work, collaborative spaces for team projects, and social zones for informal interactions. Ensure that technology seamlessly supports both remote and in-office employees, facilitating communication and collaboration regardless of location.

Building Time: Time Management in Architecture and Beyond

branka knezevic June 11, 2024

In the world of architecture, time management is more than just a skill—it's a philosophy that guides both our professional and personal growth. Lao Tzu’s wise words, “Time is a created thing. To say 'I don't have time,' is like saying, 'I don't want to,'” deeply resonate with the unique challenges faced by architects, but also other professionals across the board. You can accomplish a lot in two hours of focused, dedicated time if you are in the right space and have the energy. So is it time or is it will or is it a little bit of both?

Chronos: The Personification of Time

In Greek mythology, Chronos symbolizes the inexorable passage of time, depicted as an ancient, wise figure governing the flow of hours and seasons. His presence in our lives can emphasize the importance of respecting and managing time. But is time really just a person or what a person makes of it? We have a significant role in shaping our time. We too can choose to be still and intentional, or busy and lost. Just as Chronos shapes the universe's temporal order, architects must shape their schedules and priorities to navigate the demands of their profession.

Interestingly, much like the stereotype of Chronos as an old white man, architecture too often carries the image of an older male-dominated profession. Yet, just as time is fluid and ever-changing, so too is the field of architecture, increasingly embracing diversity and fresh perspectives.

The Marathon of an Architectural Career

Unlike many professions or athletes who peak in their 20s or 30s, architects often reach their peak much, much later in life. This career path is a marathon, rather than a sprint, demanding resilience and endurance. Consider Frank Gehry, who became a starchitect in his 70s and 80s. This extended timeline means that architects must cultivate long-term resilience and vitality. And that it will take time, years and decades for an architect to achieve maturity and prominence. 

Similarly building projects, much like careers, don't happen overnight. They require time, collaboration, and substantial resources. The complexity and scale of architectural projects mean that patience and persistence are key virtues. And patience is not my strong suit, not professionally or in my personal life and it can be frustrating being in one place mentally and elsewhere in reality. 

The Studio Experience and Beyond

Reflecting on my own journey, the marathon began in architecture school, where overnighters were the norm. For me this happened only a handful of times and I remember feeling miserable. I made a promise to myself that once school was over I would never do that to myself again. And I kept that promise at least when it came to work. I love to sleep!

The question of whether I was procrastinating (a little) or simply overwhelmed by the workload (there was just too much to do!) revealed a blend of both. As architects, we face the challenge of synthesizing vast amounts of information, developing detailed documents, crafting innovative solutions, and engaging in meaningful client discussions. Sometimes there is just A LOT of work. That is just one of the realities of our profession. Effective time management becomes crucial, not just for completing tasks but for maintaining our overall well-being and getting enough rest. 

As architects, we also juggle continuing education requirements and licensure, which add layers to our already packed schedules. For young professionals, this can be particularly demanding as they seek to advance their careers while balancing personal commitments and possibly starting a family. So if you're thinking about entering this field, brace yourself!

Balancing Work and Family

For many architects, especially women, balancing career and family life can be a significant challenge. The "Missing 32%” movement (architectures 'lean in' moment) highlights how some women leave the field or take on less prominent roles due to these pressures. Personally, becoming a parent reshaped my approach to time management and leadership in quite the opposite way. 

Delegating my daughter's care when she was younger to others felt uncomfortable to say the least, even a bit hypocritical to myself and the type of parent I wanted to be, and this prompted me to start my own company when my daughter was only 3 years old. And that amidst other personal challenges including my divorce. 

Yes, it was a BIG page turn but this decision allowed me more flexibility to be present with my daughter, even though it meant managing more responsibilities and doing it all on my own. Looking back, this time and this decision has reshaped my life in numerous ways and has brought about a new era of freedom and creativity to my work and life in general. But this might look different for others, whether stepping back or taking on other challenges, all I ask you is to think about not whether you have time, but whether you want to. 

Time as a Valuable Asset

Fast forward to today, and I still haven't found the perfect formula nor do I think I found the magic potion of balance between work and life, or even just work, but I've learned that time is one of my most valuable assets. I've become more selective about how I spend my time, focusing on essential meetings, minimizing unnecessary travel, and being mindful of my commitments. This intentional approach has helped me find a better balance and has made my time more meaningful. 

And I always make sure to schedule time for myself. It might sound ridiculous but there are a few workouts a week that are fixed on my calendar without which I think I would go insane. I schedule my work meetings around these making me sound like a crazy person to myself, but there is a definite rhyme and reason for this that in my gut I know is right. 

Vitality and the Unending Hustle

Vitality is another essential quality in the life of an architect. The work is demanding, and the occasional all-nighter doesn't necessarily end with architecture school. There are still early mornings preparing for meetings (just last week I got up at 4:30am to prepare for a meeting at 9am!), late nights at job sites, morning networking events in the middle of the week and weekend client engagements. 

For those outside the field or those who don't know me, I might exude this idealized version of an architect designer frolicking around Beverly Hills and spending other people's money while using big words like 'timeless' and 'terrazzo'. But in reality I'm a hustler, I deal with contractors, and job sites, and look for things that cost less and am trying to make a buck in the process. And I enjoy it! This marvelous hustle highlights the need for sustained energy and passion for the work we do. More passion, more energy! (Wink to 'Dancing with the Stars' fans!)

The Essence of Time Management

Time management in architecture is not just about efficiency; it's about living intentionally. Each moment is an opportunity to shape our narrative, balancing work, family, and personal aspirations. The journey itself is transformative, teaching us to prioritize and refine our approach with each project and each passing day.

In embracing Lao Tzu’s wisdom, we learn that managing our time effectively means aligning it with our true desires, what we really truly want at our core as human beings. Time management becomes a reflection of our values and goals, guiding us toward a life of purpose and fulfillment. For architects, mastering time is not just about controlling the clock, but about mastering the art of a balanced and intentional life.

Live Designing w/ Furniture Event | Dope Designer Club Season Premiere!

branka knezevic June 6, 2024

Join us for an exclusive look at our latest episode of the Dope Designer Club, where we sat down with the amazing Natasha Bajc at the Herman Miller showroom in Culver City to discuss the art of using furniture in designing spaces. From discussing the importance of scale and 'plainness' to diving into the intricacies of library design, this episode is packed with valuable insights for any aspiring designer.

After our enlightening discussion, we dove into a hands-on workshop where participants got to create their own library space using furniture from the showroom. It was a truly immersive and eye-opening experience that you won't want to miss! So get ready to be inspired as we take you behind the scenes of our latest design adventure. Don't forget to hit that subscribe button and join the Dope Designer Club for more exciting content coming your way!

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Bonus Course: Unlock Your Design Potential with Our Exclusive Furniture Course | Dope Designer Club Season Premiere! Furniture Planning & Procurement in Architectural Design (Free Access Code: 488UB8F)

Ready to take your design skills to the next level? In addition to our captivating new episode featuring Natasha at the Herman Miller showroom, we're thrilled to offer you access to our exclusive furniture course that will help you master the art of furniture placement in design spaces.

Click on the link below to enroll in our furniture course now and learn how to elevate your designs with expert tips and techniques. Whether you're a seasoned designer or just starting out, this course is perfect for anyone looking to enhance their skills and create stunning spaces. Don't miss this opportunity to level up your design game and unlock your full potential.

Join the Dope Designer Club today and start creating spaces that truly inspire! Click the link below to get started. Happy designing!

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A Child's Play - Designing Spaces for Small Humans

branka knezevic June 4, 2024

As American author and educator Angela Schwindt said, "While we try to teach our children all about life, our children teach us what life is all about." This sentiment beautifully encapsulates the profound relationship between adults and children, highlighting the valuable lessons that can be learned from our kids and youngsters. In architecture and design, this principle holds true as we strive to create spaces that cater to the specific needs and perspectives of children.

From educational facilities to healthcare environments, designing for children requires a deep understanding of their unique requirements, preferences, and developmental stages. In this article, we will delve into some details on designing for children, drawing from my recent projects such as The Buckley Lower School aAssembly Building and Library, and the Special Needs Network regional clinics for kids and families with kids with special needs. Through these examples, we will explore the importance of incorporating child-centered design principles, fostering creativity, comfort, and learning in architectural spaces tailored for the younger generation.In today's dynamic world, children are not just seen as the future, but also as valuable members of our society who have unique needs and perspectives. As architects and designers, it is important for us to recognize and address these specific needs in our projects. Recently, I had the opportunity to work on two projects that focused on creating spaces for children a school project and a series of mental health centers that I'll use to illustrate some of these concepts.

Designing spaces for children requires a different set of skills and considerations compared to designing for adults. In addition to architectural and space planning, there is a special emphasis on finishes and furniture that are safe, durable, and age-appropriate. For The Buckley Lower School library and classrooms, we chose natural materials and soft colors that are playful yet subtle, moving away from the traditional use of primary colors in school design. Scale is also an important factor, with careful consideration given to view lines and carpet time for younger children. Chairs are lower in height and rugs can be didactic, promoting learning through play. Lighting also plays a crucial role in creating a welcoming and engaging environment for children. Soft lighting and decorative pendant fixtures help to create a cozy atmosphere, while playful motifs on walls and floors such as words, letters, and animals add a touch of whimsy without being overwhelming. The Special Needs Network clinics presented a different set of challenges, as we wanted to create a space that felt more like a home than a medical facility. Recognizing that therapy is also an opportunity for play, community, connection, and education, we incorporated elements that would help to make children and their families feel comfortable and at ease like books, toys, fun beanbags and a foosball table for the teens. Kids love when they come here, which is such a welcome shift from dreading therapy time. They don't wanna leave! It is estimated that over 50 million children will be entering the school year in America, highlighting the need for innovative and child-centered design in educational, community and healthcare spaces. Despite this, many schools and clinics continue to follow outdated archetypes that do not fully consider the needs of children. As architects and designers, we have the opportunity to create spaces that not only meet the practical needs of children but also nurture their creativity, curiosity, and well-being. Children are not just our future, but also valuable sources of inspiration and insight. By designing spaces that cater to their unique needs and perspectives, we can create environments that support their growth and development, and ultimately, enrich our communities as a whole.

Architects and Contractors: Friends or Foes?

branka knezevic May 14, 2024

Originally and historically, architects and contractors were one and the same, embodying a unique blend of design vision and hands-on craftsmanship. The legacy of this dual role echoes through architectural history, from the towering cathedrals of medieval Europe to the groundbreaking feats of Renaissance innovators like Filippo Brunelleschi.

In his seminal work, "Brunelleschi's Dome," Ross King illuminates the extraordinary story behind the construction of Florence's Santa Maria del Fiore—a story that epitomizes the symbiotic relationship between architectural vision and practical execution. Brunelleschi, a goldsmith and clockmaker by trade, defied convention and reshaped the skyline of Florence with his audacious dome, laying the groundwork for modern architectural practice. I highly recommend this read as it is also written as a novel, with intimate portrayals of the people and the customs of the time. But back to the business of architects and contractors...

Throughout history, architects have not only conceived designs but also actively participated in their realization. From sculpting intricate details to overseeing construction, their involvement was integral to the success of monumental projects. This seamless integration of design and construction reflects a deep understanding of the practical challenges inherent in building.

Architect Lorenzo Ghiberti created the "Gates of Paradise" over a period of approximately 21 years! These gilded bronze doors, consisting of ten intricately decorated panels, adorned the Baptistery of the Florence Cathedral, one of the most important religious buildings in Florence, Italy. Ghiberti's Gates of Paradise are considered masterpieces of Renaissance art and remain iconic symbols of the era's artistic and cultural achievements.

Fast forward to the present day, and the architectural profession has undergone significant specialization, with distinct roles for architects, project managers, and contractors. While this division of labor has brought clarity to responsibilities, it has also led to a perceptible shift in the architect-contractor dynamic.

The AIA standard forms of agreement serve as cornerstone documents in the construction industry, defining the precise roles and responsibilities of architects and contractors. These standardized contracts, meticulously crafted by the American Institute of Architects (AIA), provide a comprehensive framework for project management and execution. A prime example is the AIA's "General Conditions of the Contract for Construction" document, which establishes the foundational terms governing the project. Additionally, the "AIA Document A201-2017, General Conditions of the Contract for Construction," delineates the specific duties and obligations of architects and contractors. 

For architects, these documents outline tasks such as preparing contract documents, providing interpretations, and administering the contract. Conversely, contractors are tasked with executing the work in accordance with the plans and specifications, adhering to schedules, and coordinating with subcontractors. By adhering to these standardized agreements, architects and contractors can ensure clarity, mitigate risks, and foster a collaborative working relationship throughout the construction process.

Less formally in the modern construction landscape, architects are often perceived as design-centric (read: egomaniacal) visionaries, while contractors are seen as pragmatic implementers. This dichotomy can sometimes breed misunderstandings and tensions, as each party strives to balance artistic expression with practical constraints.

However, beneath these surface differences lies a fundamental truth: architects and contractors are interdependent partners in the construction process. Their collaboration is not just about realizing a design but about bringing it to life in a way that is both beautiful and functional.

In my own career, I've had the privilege of witnessing the power of this collaboration firsthand. Working closely with contractors, I've come to appreciate the invaluable insights they bring to the table. Their intimate knowledge of construction techniques and materials enriches the design process, leading to more informed decisions and better outcomes.

One memorable experience was during the construction of The Buckley School theater building, where I collaborated with a skilled superintendent named Matt Cowles who was truly the MVP on the job. Matt's expertise and attention to detail were instrumental in overcoming challenges and ensuring the project's success. Our partnership was built on mutual respect and a shared commitment to excellence, underscoring the importance of strong architect-contractor relationships.

More recently, in a marathon preconstruction meeting, I was reminded once again of the dynamic interplay between architects and contractors. Here, amidst discussions of logistics and sequencing, the abstract realm of design collided with the tangible world of construction. It was a stark reminder that buildings are not just figments of imagination but tangible manifestations of collective effort.

Interacting with contractors serves as an important reminder that construction projects are far more than mere figments of imagination or paper architecture. It's one thing for ideas to take shape on the drawing board or computer of when the ink of a pen hits the paper, but it's an entirely different experience when the rubber meets the road—or, in some cases, when a demo machine punctures a concrete slab. These real-life scenarios inject an exhilarating dose of reality into our work. 

Despite the challenges and surprises that may arise, there's an undeniable thrill in witnessing our designs come to life in tangible form. This dynamic interaction between architects and contractors embodies the essence of real-world collaboration, where ideas evolve into concrete structures that shape our physical environment. 

Together, architects and contractors are not just building structures; they're affecting real change, making bold strides, and transforming our world—both literally and figuratively. In this symbiotic relationship, the fusion of creative vision and practical expertise propels projects forward, driving innovation and leaving a lasting impact on the built landscape.

Indeed, the relationship between architects and contractors is not just transactional and far from adversarial; it's a symbiotic alliance rooted in mutual trust and respect. By bridging the gap between design and construction, architects and contractors breathe life into architectural visions, shaping the built environment for generations to come.

Wellness and Sustainability in Design: The Merging Paths of (Self)Discovery

branka knezevic May 9, 2024

In the ever-evolving landscape of design, two pivotal concepts have emerged as guiding lights: wellness and sustainability. While traditionally viewed as separate entities, the convergence of these ideologies is increasingly recognized as essential for creating spaces that are not only environmentally responsible but also promote human well-being.

At the heart of this intersection lies the understanding that caring for people is inherently intertwined with caring for the planet. When we prioritize sustainability in design, we are not only minimizing our environmental footprint but also enhancing the quality of life for individuals who inhabit these spaces.

One of the fundamental ways in which sustainability in design incorporates wellness is through the use of natural materials and the maximization of natural light. These elements not only appeal to our senses but also contribute to creating environments that foster well-being. Natural materials such as wood, stone, and bamboo not only possess aesthetic appeal but also promote a connection to nature, which has been shown to have positive effects on mental health and overall happiness.

Moreover, incorporating ample daylight into architectural designs not only reduces the need for artificial lighting but also has significant implications for human health. Exposure to natural light has been linked to improved mood, productivity, and sleep patterns, further underscoring the symbiotic relationship between sustainable design and human wellness.

After the discussion on maximizing natural light, it's essential to acknowledge the healing properties of sunlight and the significance of incorporating outdoor spaces into design. Just recently, I had a conversation with my friend Jasmine about how our modern lifestyles often lock us indoors, away from the nourishing rays of the sun. We pondered over how we've been conditioned to fear sun exposure, despite its numerous benefits. Vitamin D deficiency, particularly prevalent among women, underscores the importance of reevaluating our relationship with the sun.

As designers, we have a unique opportunity to create environments that encourage outdoor engagement and sun exposure. Whether through the integration of outdoor seating areas, rooftop gardens, or courtyards bathed in sunlight, we can design spaces that not only promote physical health but also foster a deeper connection with nature. By prioritizing outdoor access and sun exposure in our designs, we can help alleviate vitamin D deficiency and contribute to the overall wellness of individuals within our communities.

Spatial design, in itself, holds immense potential to evoke feelings of wellness and connection. By creating environments that are aesthetically pleasing, functional, and harmonious with nature, designers can cultivate spaces that promote relaxation, creativity, and social interaction. When people are naturally drawn to and enjoy these spaces, the need for constant redesign diminishes, fostering a sense of sustainability in both a physical and psychological sense.

In addition to the physical aspects of design, there is a growing recognition of the importance of the educational component in promoting wellness. People are increasingly drawn to spaces that offer value and meaning, and incorporating educational elements into design can enhance the overall experience. Whether through interactive exhibits, informative signage, or integrated learning opportunities, design has the power to engage and inspire individuals to cultivate a deeper understanding of themselves and their surroundings.

The concept of wellness has permeated our collective consciousness, reflecting a societal shift towards prioritizing self-care and holistic well-being. Architects and designers, as stewards of the built environment, play a crucial role in this endeavor. Caring for people is at the core of what architects do, and this ethos extends to the broader imperative of caring for the planet.

Much like the sustainability movement, which prompted a deeper understanding of our impact on the environment, the wellness movement calls for a similar introspection into our lifestyles and built environments. It involves questioning the status quo, reevaluating our practices, and striving for a more balanced and harmonious existence.

Within both wellness and green architecture, there exist two complementary strands of thought: the data-driven approach and the ethical, people-centered approach. While data and performance metrics are essential for gauging environmental impact and efficiency, the softer, more human-centric aspects of design are equally vital for creating spaces that nourish the mind, body, and soul.

Ultimately, the convergence of wellness and sustainability in design represents a recalibration of our values and practices, guiding us towards a more holistic and harmonious relationship with both ourselves and the natural world. By embracing this interconnected path, designers have the opportunity to create spaces that not only tread lightly on the earth but also uplift and nurture the human spirit.

__________________________________

For those who are passionate about sustainability and eager to enhance their design skills, we're excited to introduce our new course: "Net Zero Now." This comprehensive program is designed for architects, designers, and sustainability enthusiasts who are committed to pushing the boundaries of sustainable design.

In "Net Zero Now," participants will delve into advanced strategies for achieving net-zero energy buildings, reducing carbon footprints, and integrating renewable energy systems. Through a combination of lectures, case studies, and hands-on exercises, students will gain practical insights and actionable techniques for designing buildings that prioritize both environmental stewardship and human well-being.

Whether you're a seasoned professional looking to deepen your understanding of sustainable design principles or a newcomer eager to make a positive impact in the built environment, "Net Zero Now" offers a transformative learning experience. Join us on this journey towards a more sustainable future.

Ready to level up your design skills and make a difference? Enroll in "Net Zero Now" today!

NET ZERO NOW

Unlocking the Power of Connections: Why Relationships Matter

branka knezevic April 30, 2024

In a world where technology often overshadows human interaction, it's easy to overlook the profound impact of genuine connections. Yet, as humans, we thrive on relationships – whether in our personal lives or within the intricate web of business dynamics. For me, the belief that "business IS personal" has been a guiding principle, shaping my approach to both professional endeavors and personal interactions.

Consider this: behind every business transaction or collaboration lies a shared passion, a common goal, a mutual interest. Take, for instance, my work with school clients. Beyond the plans and designs, there's a shared commitment to crafting educational spaces that inspire and empower students. It's about creating environments that reflect not just architectural vision, but a deep-seated care for the well-being and growth of young individuals. In architecture, as in many other fields, this inherent care and genuine concern for people underscores every project, forging connections that extend far beyond the computer screen or construction docs.

Moreover, the notion of "impersonal business" is rapidly becoming antiquated. Today's companies are increasingly recognizing the value of authentic engagement – with employees, clients, and stakeholders alike. The shift towards personalized experiences underscores a fundamental truth: people crave connections. Whether it's fostering a sense of belonging among employees or cultivating genuine rapport with customers, businesses are embracing the human element like never before.

The Importance of Vulnerability:

At the heart of effective relationship-building lies a willingness to be vulnerable, to share our authentic selves with others. As James Baldwin famously said, "In order to have a conversation, you must reveal yourself." This simple yet profound statement captures the essence of genuine communication – the willingness to open up, to expose our thoughts, fears, and aspirations.

Embracing vulnerability is not a sign of weakness but rather a testament to our courage and authenticity. It allows for genuine dialogue, fostering trust and understanding in both professional and personal spheres. In a professional context, vulnerability means being willing to voice concerns, share ideas, and express emotions openly. It's about creating a space where individuals feel safe to be themselves, free from judgment or criticism.

In today's fast-paced world, where surface-level interactions often prevail, vulnerability is a rare and precious commodity. Yet, it's precisely this willingness to be vulnerable that lays the foundation for deep and meaningful connections. By embracing vulnerability, we invite others to do the same, creating a ripple effect of authenticity and connection that transcends boundaries and enriches our lives.

The Importance of Soft Skills:

At the heart of effective relationship-building lies a set of essential skills known as soft skills. These intangible qualities – such as communication, empathy, and adaptability – form the bedrock of successful interactions and collaborations. In today's competitive landscape, where technical expertise is often a given, it's soft skills that set individuals apart and pave the way for long-term success.

That's why we're excited to share our course on soft skills, designed to equip participants with the tools and strategies needed to thrive in an interconnected world. From mastering the art of effective communication to cultivating emotional intelligence, this course will empower you to navigate complex interpersonal dynamics with confidence and grace.

Learn more at the link below.

Soft skills course

Reclaiming Creativity: A Call to Rediscover Passion & Fulfillment in Your Career

branka knezevic April 23, 2024

In the pursuit of professional success, many find themselves navigating the corporate landscape, only to realize that the promised fulfillment remains elusive. The allure of financial stability and climbing the corporate ladder loses its luster as the years pass, leaving a void that yearns to be filled with something more meaningful. This sentiment is not uncommon, as evidenced by the countless individuals who yearn to transition into more creative endeavors.

Take, for instance, the case of a talented attorney working for a top tech company I recently met at a 'women in tech' event. Despite her position in a prestigious organization, she finds herself contemplating a shift towards a more creative path. Initially, she believed she could infuse creativity into her legal work, only to discover that within the corporate framework, her role predominantly involves delivering unwelcome news, devoid of opportunities to exercise her creative faculties.

Sadly, she isn't alone. Many professionals, even within ostensibly creative companies, like architecture and design firms, find themselves stifled by rigid corporate structures and established ways. In these environments, bureaucratic processes overshadow innovation, leaving little room for true creativity to flourish. Leaders may espouse a commitment to creativity, cutting edge this, incubation that, but the reality often falls short of these lofty statements. In industries like architecture, where creativity should thrive, younger and mid-career professionals frequently find themselves relegated to roles focused on execution rather than ideation, stifling their potential for innovation and growth. The loss is on the corporate side too, but that is another topic altogether.

The consequences of this stifling environment extend beyond the workplace. The lack of motivation and the mental burden of doing something that you have no passion for has a ton of negative side effects. With so much of our lives spent on our careers, settling for unfulfilling work can take a toll on our overall well-being. Yet, despite our meticulous attention to so many other, in comparison even trivial, aspects of our lives—our coffee preferences, for example. Ahem, "I'd like a Venti, half-caff, triple shot, soy milk, extra hot, no foam, caramel macchiato, with two pumps of vanilla syrup, one pump of hazelnut syrup, one pump of toffee nut syrup, extra caramel drizzle on top, but only on half the cup, and please make sure it's stirred exactly 12 times clockwise and 6 times counterclockwise. Oh, and can you also add a sprinkle of cinnamon and nutmeg on top? Thanks!", and yet, we often neglect the importance of finding genuine fulfillment in our careers.

Creativity, in its broadest sense, is not just a luxury but an essential aspect of our humanity. It's intertwined with our identity, influencing how we approach challenges, solve problems, and express ourselves. When stifled in our professional lives, we risk losing a vital part of ourselves.

But there is hope. It's time to reexamine our career choices and prioritize our happiness and fulfillment. Whether it's pursuing a career in a creative field or finding ways to infuse creativity into our current roles, we owe it to ourselves to reclaim our sense of purpose.

Here's where my personal journey comes into play. Throughout my career, I've had the privilege of working for various big companies, boutique firms, and notable architects. While I always found ways to be creative in problem-solving, my own creativity truly flourished when I started my own company. Despite initially hesitating to label myself as a designer, I discovered that design was my strongest suit, even as a technical architect. It became evident that there had never been ample room for me to express or contribute these talents within traditional structures.

This realization was a game-changer. I learned that creativity isn't limited to traditional artistic expression but can manifest in reassessing team structures, production processes, and more within existing or new environments. So, how can you look at your job differently to exercise this creative muscle?

Start by challenging the status quo. Question existing processes and structures to identify areas for improvement and innovation. Don't be afraid to experiment and take calculated risks. Embrace failure as a stepping stone towards growth and learning. Seek out opportunities to collaborate with diverse teams and individuals who can offer fresh perspectives and insights.

Most importantly, remember that creativity thrives in environments that encourage curiosity, exploration, and authenticity. Whether you're working for a large corporation, a boutique firm, or even starting your own venture, prioritize creating a culture that values and nurtures creativity.

For those considering a career in architecture and design, resources are available to support your journey. My courses on practice and process on LinkedIn Learning, as well as those we recently launched on DDC provide valuable insights and guidance. Additionally, seeking out mentors and networking within the industry can offer invaluable support and guidance as you navigate your path towards a more fulfilling career.

Let's answer the call to rediscover our creativity and pursue careers that align with our passions and values. By doing so, we not only enrich our professional lives but also reclaim a vital aspect of our humanity. Let's go!

Emotional Intelligence and Creativity: The Power of Soft Skills

branka knezevic April 11, 2024

In the dynamic landscape of human cognition, the interplay between emotional intelligence and creativity emerges as a captivating phenomenon. These two faculties, seemingly distinct yet inherently intertwined, weave together to form the fabric of innovation and personal fulfillment. In this article, we'll explore the profound connection between emotional intelligence and creativity, delving into the psychological underpinnings of the creative process and its significance in contributing to society.

The Creative Process: Uncovering Psychological Mechanisms

At its core, the creative process is a manifestation of our innate psychological wiring, an intricate dynamic between divergent and convergent thinking, fueled by imagination and curiosity. From the inception of an idea to its realization, individuals navigate through a series of cognitive stages, including preparation, incubation, illumination, and verification, as proposed by the renowned psychologist Graham Wallas. Each phase is marked by a unique blend of cognitive processes, emotional states, and environmental influences, culminating in the birth of novel solutions and artistic expressions.

Moreover, creativity transcends the boundaries of specific domains, permeating fields ranging from art and literature to science and technology. This universality underscores the inherent human capacity to innovate and adapt, driven by a collective desire to push the boundaries of knowledge and experience. As individuals engage in creative endeavors, they not only seek personal fulfillment but also contribute to the enrichment of society, fostering progress and cultural evolution.

The Role of Emotional Intelligence: Nurturing Creativity

Embedded within creativity lies the indispensable thread of emotional intelligence, encompassing the ability to perceive, understand, and regulate emotions, both within oneself and others. This multifaceted skill set serves as a catalyst for the creative process, facilitating effective communication, empathetic collaboration, and conflict resolution.

Empathy, a cornerstone of emotional intelligence, enables individuals to resonate with the experiences and perspectives of others, fostering a deeper understanding of human needs and desires. By cultivating empathy, creatives gain invaluable insights into the diverse fabric of human emotions, infusing their work with authenticity and resonance.

Furthermore, emotional intelligence equips individuals with the tools to navigate interpersonal dynamics and resolve conflicts that may arise during the creative process. By fostering open communication, active listening, and constructive feedback, creatives cultivate a collaborative environment conducive to innovation and collective growth.

Motivation, another dimension of emotional intelligence, serves as a driving force behind creative endeavors, fueling perseverance and resilience in the face of challenges. By harnessing intrinsic motivation and aligning personal values with creative pursuits, individuals unlock their full potential and sustain long-term engagement in their craft.

Embracing Collective Creativity: A Call to Action

In essence, creativity transcends the confines of individual genius, flourishing within the collective through collaboration and emotional intelligence. As we embark on this journey of exploration, curiosity and creativity, let us recognize the transformative power of soft skills in nurturing creativity and fostering meaningful connections within our communities.

At Plana & DDC, we are committed to empowering individuals with the knowledge and skills needed to thrive in an ever-evolving world. Through our comprehensive courses on soft skills, including emotional intelligence and creativity, we invite you to embark on a journey of self-discovery and growth, unlocking your innate potential to innovate, inspire, and contribute to a brighter tomorrow.

Join us today and embark on a transformative journey towards personal and professional fulfillment. Enroll in our soft skills courses to unlock the power of emotional intelligence and creativity, and embark on a journey of self-discovery and growth. Together, let us cultivate a culture of empathy, collaboration, and innovation, shaping a future where creativity soars!

Timeless Design: Manifesting Sustainability in Action

branka knezevic April 4, 2024

In the ever-evolving landscape of design, there's a remarkable phenomenon - timelessness. It's not merely about aesthetic appeal; it's a philosophy that intertwines durability, functionality, and aesthetics. However, there's a deeper layer to this ethos – sustainability.

Sustainability isn't just a buzzword; it's a responsibility we owe to our planet and future generations. And remarkably, within the realm of design, sustainability finds a powerful ally in timeless design principles. In a world where trends flicker and fade, timeless design endures, becoming a powerful tool for sustainability.

Consider architecture, for instance. Buildings, the very fabric of our cities, often reflect the zeitgeist of their time. Yet, the most enduring structures are those that embrace timeless design. These buildings don't succumb to the whims of passing trends; instead, they stand as enduring monuments to thoughtful design. By prioritizing longevity over fleeting fashion, architects and designers reduce the need for frequent renovations and rebuilds, thereby curbing resource consumption and waste.

Timeless design fosters a deeper connection between humans and their surroundings. Spaces crafted with enduring beauty and functionality evoke a sense of belonging and harmony, encouraging occupants to cherish and preserve them. This emotional attachment further reinforces sustainable behaviors, as individuals are more inclined to care for environments they resonate with on a personal level.

But what exactly constitutes timeless design in the context of sustainability? At its core, timeless design transcends temporal constraints, embodying principles that remain relevant across generations. It's about simplicity, elegance, and efficiency – qualities that never go out of style. Whether it's the clean lines of mid-century modern furniture or the enduring charm of traditional craftsmanship, timeless design celebrates the inherent beauty of simplicity.

Furthermore, timeless design prioritizes longevity and resilience. Materials are carefully selected for their durability and ability to withstand the test of time, reducing the need for frequent replacements and repairs. Functionality takes precedence over fleeting trends, ensuring that spaces remain adaptable to evolving needs without sacrificing their core essence.

In essence, timeless design is a manifestation of sustainability in action. It's a conscious choice to eschew the disposable culture that permeates modern society and instead embrace enduring quality and craftsmanship. By designing with longevity in mind, we not only minimize our environmental footprint but also enrich the fabric of our lives with enduring beauty and meaning.

The implications of embracing timeless design principles extend far beyond aesthetics. They encompass a fundamental shift in mindset – a recognition that our actions today have far-reaching consequences for the world we inhabit now and tomorrow. By harnessing the power of design to create spaces that stand the test of time, we pave the way for a more sustainable and resilient built environment.

As stewards of the built environment, designers wield immense power to shape the world around us. It's a responsibility that must be approached with reverence and foresight, mindful of the impact our creations will have on future generations. In the face of pressing environmental challenges, timeless design emerges as a beacon of hope – a reminder that sustainability and beauty need not be mutually exclusive, but rather, intertwined in a harmonious embrace.

In conclusion, the union of sustainability and timeless design offers a pathway towards a more resilient and regenerative future. It's a journey that begins with a shift in mindset – a recognition that true beauty lies not in fleeting trends, but in enduring principles of simplicity, functionality, and longevity. As we chart a course towards a more sustainable tomorrow, let us look to timeless design as our guiding star, illuminating the path towards a world where beauty endures, and sustainability thrives.

Embracing the principles of timeless design illuminates the path toward achieving net-zero goals, fostering a future where sustainability is not just a concept, but a tangible reality. Discover how timeless design principles align with the journey to net-zero in the 'Net Zero Now' course:

Net zero now
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    • Oct 26, 2023 Architecture, Coffee & Creativity: The Brew & The Buzz Oct 26, 2023
    • Oct 24, 2023 A Mind Storm 🌩️ Oct 24, 2023
    • Oct 24, 2023 Zoning Laws, Urban Development, and Architecture: A Case Study of 136 El Camino by Plana Architects in Los Angeles Oct 24, 2023
    • Oct 24, 2023 Unveiling the Ultimate Architectural Horror Movie Marathon Oct 24, 2023
    • Oct 16, 2023 Redefining Office Amenities for the Modern Workplace Oct 16, 2023
    • Oct 13, 2023 Ethics & Aesthetics Oct 13, 2023
    • Oct 13, 2023 The Gender Debunk Oct 13, 2023
    • Oct 12, 2023 Revolutionizing Healthcare: The Future of Medical Concierge Clinics Oct 12, 2023
    • Oct 9, 2023 Embrace the Season of Inspiration: 50 Ways to Fall in Love with Plana Architects Oct 9, 2023
    • Oct 3, 2023 Ventura Boulevard: Iconic Landmarks, Culture, Design, and Modernist Legacy Oct 3, 2023
  • September 2023
    • Sep 26, 2023 Empathy in Design: Fostering Social Justice and Mental Well-being Sep 26, 2023
    • Sep 21, 2023 Crafting Timeless Retail Environments Sep 21, 2023
    • Sep 14, 2023 Sep 14, 2023
    • Sep 12, 2023 La Residential Architecture: Embracing Diversity Sep 12, 2023
    • Sep 5, 2023 Designing for Tomorrow’s Leaders: Crafting Inspiring K-12 Educational Spaces Sep 5, 2023
    • Sep 5, 2023 The Symbiotic Dance of Architecture and Nature: A Harmonious Symphony Sep 5, 2023
  • May 2023
    • May 26, 2023 dope designer club May 26, 2023
    • May 22, 2023 the only constant is change May 22, 2023
    • May 19, 2023 minimalist lightness with function May 19, 2023
    • May 18, 2023 timeless design May 18, 2023
    • May 17, 2023 designing school buildings May 17, 2023
    • May 16, 2023 open letter to emerging (design) professionals May 16, 2023
    • May 15, 2023 creating education spaces May 15, 2023
    • May 12, 2023 top 5 ways to protect your home from hazards May 12, 2023
    • May 10, 2023 how to add value to your house May 10, 2023
    • May 9, 2023 top 5 insights when buying a house May 9, 2023
    • May 8, 2023 what constitutes a good contractor? May 8, 2023
    • May 3, 2023 level up May 3, 2023
    • May 2, 2023 luxury retail design May 2, 2023
    • May 1, 2023 custom architectural details May 1, 2023
  • April 2023
    • Apr 28, 2023 sustainable schools Apr 28, 2023
    • Apr 27, 2023 residential case study pt. 2 Apr 27, 2023
    • Apr 26, 2023 residential case study pt. 1 Apr 26, 2023
    • Apr 25, 2023 architecture sketching Apr 25, 2023
    • Apr 19, 2023 biophilic builds Apr 19, 2023
    • Apr 18, 2023 are you an #imposter? Apr 18, 2023
  • December 2020
    • Dec 5, 2020 drawing a line Dec 5, 2020
    • Dec 5, 2020 arch speak Dec 5, 2020
    • Dec 5, 2020 urban delight Dec 5, 2020
    • Dec 4, 2020 reverie Dec 4, 2020
  • October 2020
    • Oct 19, 2020 Bookish Oct 19, 2020
  • September 2020
    • Sep 25, 2020 Winter Is Coming Sep 25, 2020
    • Sep 22, 2020 home office Sep 22, 2020
    • Sep 22, 2020 material girl Sep 22, 2020
    • Sep 22, 2020 back to school Sep 22, 2020
    • Sep 17, 2020 minimalist homes Sep 17, 2020
  • August 2020
    • Aug 28, 2020 sweet dreams Aug 28, 2020
    • Aug 24, 2020 smells like team spirit Aug 24, 2020
    • Aug 14, 2020 bodies of water Aug 14, 2020
    • Aug 7, 2020 modern lux interiors Aug 7, 2020
    • Aug 3, 2020 fantastic fun furniture Aug 3, 2020
  • July 2020
    • Jul 23, 2020 basement 2.0 Jul 23, 2020
    • Jul 21, 2020 terrific TIs Jul 21, 2020
    • Jul 10, 2020 all about ADU’s Jul 10, 2020
    • Jul 3, 2020 studio city creative Jul 3, 2020
  • June 2020
    • Jun 26, 2020 play + ground Jun 26, 2020
    • Jun 19, 2020 why the world needs more architects Jun 19, 2020
    • Jun 12, 2020 reinventing retail Jun 12, 2020
    • Jun 8, 2020 landscape design Jun 8, 2020
  • May 2020
    • May 29, 2020 the interstitial space May 29, 2020
    • May 22, 2020 constantly learning May 22, 2020
    • May 15, 2020 well by design May 15, 2020

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